‘Smart’ Distribution Hub Setup For A United State Business Group
Client
We ensure a successful launch of a distribution hub for United States Business Group through detailed benchmarking, price analysis, and distribution structure study
Issue
Our client, an established United States Business Group, was not involved yet in the B2C market. Based on the given go-to-market strategy, the client expected to set up its delivery center rapidly. To ensure the perfect business case launch’s success, the client asked YCP Solidiance to provide them with an organizational model and an execution plan.
Solution
We sent an on-site team in the United States, working 100% either on the client site or in the field. More than 50 interviews were conducted with critical logistics and 3PL providers, distributors, and technology firms. In close collaboration with the client, a shareholder and investor roadshow was carried out in the US.
Approach
Following the initial strategy, we dove deeply into the ‘distribution hub’ setup, including a detailed benchmarking of crucial competitors, analysis of price levels, and distribution structures. Based on the new market insights and parameters from the strategy, a detailed operations model was created. These data points went into a full financial business case, which was condensed into an ‘investor expose.’
Engagement ROI
Within two months, the client was capable of having a complete and detailed business case. Subsequently, the client was able to raise ~60Mn USD from their shareholders for the initiative.